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Color Art Project – Monaco Grand Prix 2018

Monaco Grand prix 2018, Shalemar Sharbatly hand painted the entire Pagani Zonda S. The colors run from cool shades to warm hue
Color Art Project – Monaco Grand Prix 2018

Foglizzo, Pagani and Shalemar Sharbatly have one thing in common, passion.
The automotive industry is part of Foglizzo’s and Pagani’s DNA, where together they share constant challenge to exceed technical performances, pursuit of pure functional beauty and proud of their Italian craftsmanship. On the other hand, the colorful world of Shalemar Sharbatly, where the wild inspiration is tempered by a rigorous thought, perfectly matches with Foglizzo’s quest to offer the widest range of colors in leather. Even if there is not one universal definition of art, Foglizzo believes art is the conscious creation of something beautiful and meaningful using skill and imagination.

Sharing this idea with Pagani and Shalemar Sharbatly, Foglizzo is able to promote the creation of a “moving piece of art”.

Shalemar is an internationally celebrated painter that introduced the art world to a new concept called “Moving Art”, an initiative intended to move art beyond the elitist walls of the gallery. Shalemar Sharbatly is focusing on turning everyday objects — like cars — into conceptual pieces that have been seen by millions and is a visceral idea of using art as a vehicle. Colors are the messengers of her art, she chooses colors to produce a certain mood or atmosphere, to create space, light, and shadow, or to introduce symbolic associations.

 

 

After 4 days of intense work Shalemar Sharbatly hand painted the entire Pagani Zonda S. The colors run from cool shades to warm hues, in a continuous flux of strokes and emotions that enhance the original shapes of the car. The final result is a piece of art which seems to embrace motion even when it staring in front of you, showing its outrageous beauty.

Throughout automotive history, innovation in production cars has always been tried and tested in the extreme world of racing. For this reason, ED has conceived the advanced concept car TORQ, 100% developed internally.

Torq is not just an exercise in advanced design assisted by a highly experienced engineering team, but a preview concept of an upcoming union between two cultures: automotive and information technology.

"This prototype is only the beginning of an ambitious development project that we are creating with our technicians from all over the world: the only way you can offer a truly 'global' service is by combining different cultures," CEO and Design Director, Michael Robinson.

Our goal is to deliver fully functional, entirely Open source, autonomous “mobile laboratories” with our friends at OEMs, Tier One suppliers, IT companies, research institutes, and Universities, allowing them to experiment with all kinds of new APPS to improve all aspects of the quality of life related to the future of assisted mobility," says ED President, David Pizzorno.

The market is truly global only when the "philosophy of sharing” in implemented. This reality is increasingly imposed by the computer industry which has been a pioneer in this process of knowledge diffusion.

The market is truly global only when the "philosophy of sharing” in implemented. This reality is increasingly imposed by the computer industry which has been a pioneer in this process of knowledge diffusion.

The world is changing and the rules of the game are defined by the real user needs, and people are turning their attention towards other aspects. 24/7 connectivity is now essential for our society. But in this context, users are increasingly distracted, and the number of car casualties is constantly increasing, even if carmakers offer active and passive safety, which can only limit "the damage".

 

 

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